With a background in Communications, International Aid and Innovation, Cassie created IZRA to empower young Australians with resilience and connect them with hope for the future.

Cassie has grown IZRA over the last five years to include a range of unique and interactive programs delivered by a team of speakers in Perth and Sydney, reaching thousands of young people a year.

Through her start-up and leadership experience, Cassie has the privilege of serving on the board of YouthCARE and has co-founded ‘Start your Side Hustle’, an event for budding business people.

Cassie presents a range of the Resilience and Entrepreneurial Workshops in schools for IZRA and speaks externally on topics such around starting a business, creativity and leadership.

Untitled design (2).png


Perth | Sydney

Resilience and Creative Workshops in schools designed to equip young people with strength and connect them with purpose.



Parents | Teachers

Download our FREE Social Media and Emotional Health E-book all about healthy boundaries and social media etiquette!

  • Cassie Kirtisingham


Updated: Aug 14, 2019

I’ve always hated failure.

Failure generally has all of these negative connotations and often, in our own lives, it has been something that we want to hide and avoid, something to feel ashamed of, so as a parent, I would love to 'fail-proof' my child.

Sometimes out of love for our children, we can inadvertently communicate that fear of failure to them as we try to protect them from the pain we have known all too well. When the rubber hits the road though, we know that some of our biggest failures have been the making of us.

When we talk about ‘fail-proofing’ our children, we’re not suggesting that anyone should be capable of raising a child that never fails, we’re talking about raising children who see failure as a speed bump rather than a roadblock. We want to raise resilient children who understand failure to be an opportunity to grow rather than something to avoid and hide.

Here are some tips that come from the Failing Well workshop my business, IZRA, runs in Primary and Secondary schools.

1. Redefine failure

To raise ‘fail proof’ children, we have to change the way we talk about failure. Rather than failure being something that you give your children lots of sympathy for or show disappointment in, when we frame our response as encouragement for their effort and excitement in what they can learn, then it doesn’t have to be a sad occasion.

While we want to give weight to what our children care about and never want to be too dismissive of their challenges, we also want to be deliberate about reframing the experience of failure into opportunity for growth.

When our children experience failure, let’s ask questions like ‘what did you learn for next time?’ Questions like this celebrate what can be gained from the experience and subtly infer that there will be a next time so that it is assumed they will try again!

2. Catch their language

Something we repeat over and over in our school programs is that “failure is only something that happens, never something we are,” because there is significance in the way that our children talk about themselves.

As your child responds to an event of failure, we have to watch the language they use around it and help them separate the event from their identity. When we catch them referring to themselves as a failure or as stupid/dumb/terrible at sport etc. that’s your chance to catch their language and separate the event from their identity.

When they identify as their failure or their weakness, lovingly step in and correct it, saying;

“You can’t talk like that about my child/teenager!”

“You’re not stupid, you just had the chance to learn something for next time! I'm so proud of how hard you're trying."

3. Embrace feedback

We all know that being able to receive feedback is one of the best ways to grow and develop, however it is often associated with failure and negative criticism.

So we have to watch how we respond to feedback in our personal lives, because they are always watching. Do we get defensive when they critique our cooking or when our partner makes a suggestion on how we can do something differently?

How do we talk about people at work who give us feedback?

Do we talk about feedback as if it is helpful or as if that person had no right to say that to us?

As hard as it is, our children are always watching us and our responses are shaping their feelings around feedback.

To find out more about IZRA's Failing Well Resilience Workshop, watch the trailer below and visit our website.

8 views0 comments

Recent Posts

See All



©2019 by Cassie Kirtisingham. Proudly created with